The Edge is a new
music magazine that has been written to inform young rock fans of new and
exciting music. The name of the magazine reflects the genre of music, which
often sounds aggressive.
The Edge will emphasise the fact that rock is still alive and there are many talented bands which deserve the assistance of a magazine to gain recognition from an appropriate audience to be successful. These bands will be featured and advertised in the magazine through interviews, reviews, or information about their music and tours.
The magazine will be distributed monthly and
will be £2.00. As a magazine based on music, The Edge will be sold primarily in music stores, but will also be
available in large supermarkets and newsagents. The option of subscription to
the magazine is on offer on the magazine website, www.theedgemagazine.com. After subscribing, the magazine will
offer the reader discount codes for merchandise.
The magazine will be very factual and
informative, focusing on the musical interests of the reader. In addition to
this, the genre of the magazine is dominated by male artists, and therefore The Edge is largely for a male audience.
Nevertheless, female artists may also occasionally feature, as they often
appear in mixed gender bands. This might encourage an increasing number of
rock-loving females to buy the magazine.
The magazine will feature reviews of singles,
albums, gigs and new artists. It will also include interviews with successful
artists as well as new aspiring artists. There will be information for readers
regarding new music and upcoming tours. Furthermore, each issue will provide
free posters of featured artists, so the magazine offers an extra ‘gift’ to
readers. In addition to this, The Edge
will have competitions to win prizes such as merchandise or concert tickets.